Continuous improvement works on two different levels: working on yourself as a person and working within an organization. As an individual, continuous improvement means keeping an open mind, learning more every day, and never settling for less than your best. As part of an organization, continuous improvement means actively seeking out ways to make your team stronger, more cohesive, and more efficient.
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Without dedicated fans, nothing is possible. The best talent, the most dazzling facilities, and the greatest coaches fall flat if there is no one in the stands to appreciate their efforts. The key to a successful program is to actively engage with fans and give them the best possible experience—both in and out of the stadium.
Engaging fans is a different ball game than it has been in the past. There are more channels to use and techniques to explore than ever before, all of which have potential to improve the fan experience. Seeking out new technologies and trying out bold approaches will lead to happier fans, which in turn, leads to a more successful athletic department.
Like it or not, fundraising is a crucial part of developing an athletic program. Without the generosity of alumni and fans, it is impossible to develop the cutting-edge facilities and resources that attract the top student-athletes.
At its core, fundraising is all about building relationships. It’s about using whatever means possible to connect with fans without forgetting the importance of face-to-face interaction. It’s not about making a sale—it’s about making a connection.
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No man is an island, and athletes know that better than anyone. One player cannot win the game alone, no matter how talented or experienced. Even in solo sports, every player is supported by a vast network of coaches, mentors, parents, nutritionists, and more.
True, lasting success requires collaboration. Collaborating with others allows you to explore new directions and try out different ways of thinking—some of which will inevitably benefit you and your organization.
A positive work environment depends on open communication and clear expectations. When everyone in an organization is on the same page, team members are more motivated, more productive, and more satisfied with their work.
Setting clear expectations is the key to keeping everyone on the same page. From the top down, team members should all know what is expected of them and, perhaps more importantly, they should know where to turn when they have concerns. The most successful and beloved leaders are honest and accessible to their teammates.